Former Rare Method boss sees growth opportunities for Twist Marketing, even in a recession
Calgary, Alberta (February 2, 2009) --
Twist Marketing, a leading Calgary-based marketing firm, today announced that Roger Jewett has purchased a 50 percent interest in the company. Mr. Jewett also assumes the role of CEO. Catherine Proulx, the Founder and former CEO will continue to manage the day-to-day operations of the company as Managing Director.
“It is with great pleasure that I welcome Roger to Twist Marketing as its new CEO,” says Proulx. “I am very proud of the company that I and my team have built over the past six years, and it is with great enthusiasm that I look forward to the many ways in which we will build upon our strengths with Roger at the helm. Roger’s proven innovation and expertise at creating and managing growth, developing long-term business relationships, and building strong corporate cultures, will prove to be valuable assets as we continue to grow and expand our client base throughout Canada.”
Jewett is no stranger to building successful companies. He proved that as President of publicly traded Rare Method taking the fledgling interactive marketing company from $1 million to $10 million within five years. Under his guidance, the company was ranked as the 2nd fastest growing company in Alberta in 2007 by Alberta Venture Magazine. In 2008, Profit Magazine ranked Rare Method as the 93rd fastest growing company in Canada. The same year, the Queen’s School of Business named the company as one of the top 25 small and medium sized employers in Canada.
“I am very impressed with what Catherine and her team have built,” explains Jewett. “Twist Marketing has an excellent client base and has produced outstanding work. Together, Catherine and I intend to take the company to the next level by continuing its tradition of excellent work and by introducing innovative new services to clients. Stay tuned for some great things to come from Twist Marketing.”
Twist Marketing clients include BJ Services Company Canada, FSC Architects and Engineers, Economic Developers Alberta, The Alberta Government, the City of Castlegar, and the Town of Chestermere.
About Twist Marketing
Calgary-based Twist Marketing is a strategic marketing and communications firm serving clients across Canada. Since 2002, businesses in a wide range of industries have relied on Twist Marketing to help them overcome their most demanding marketing challenges, including the development of marketing and brand strategies, strategic web development and marketing program execution. Municipalities also turn to Twist Marketing to increase the effectiveness of their economic development programs and community branding and marketing initiatives. In 2006, Alberta Venture Magazine ranked Twist Marketing as the 7th fastest growing company (under $20 million) in Alberta. The same year, Profit Magazine ranked it 37th on its Profit Hot 50 – Emerging Growth companies.
www.twistmarketing.com
-30-
For information or interviews, contact
Mr. Roger Jewett, C.A., CEO, Twist Marketing, (403) 650-7718
Ms. Catherine Proulx, Managing Director, Twist Marketing (403) 242-4600
Mr. Neil Bousquet, APR, PR, Twist Marketing, (403) 256-8834