Epilepsy Association of Calgary

As Canada’s oldest incorporated epilepsy organization, the Epilepsy Association of Calgary (EAC) came to Twist Marketing to refresh their identity and give “Echo” their penguin mascot a fresh new look. While the identity update included a redesign of their logo and collateral materials, the core of the update focused on redevelopment of their website. More than just a redesign, the new site was developed to enhance the user experience and better support the epilepsy community within Calgary. The new site provides users with a more intuitive navigation and an attractive interface that reflects the modern and positive attitude of the organization. In addition, the site was planned such that the association can easily manage administration of the site as well as management of their online marketing efforts.